Plnty Discloses Backing From Maor Shlomo and Fiverr Founder Micha Kaufman
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Israeli creative-software startup Plnty has disclosed investment from Base44 founder Maor Shlomo and Fiverr founder Micha Kaufman. In an interview published on October 31, co-founder and CEO Yam Ben Adiva described a three-person company developing a shared workspace for creative teams. The platform is in closed beta, with thousands of users, according to his account. The report did not disclose the size of the investment or when it closed. Shlomo is also a customer of the company. Ben Adiva identified Monday.com, Island, Wix and Base44 among its paying customers, and said users had generated more than 25,000 images during the previous month. Plnty brings image, video, 3D and audio tools into a shared canvas for advertising, gaming and video production. Teams can work on characters, clothing, settings, camera angles and animation within the same project. The platform connects to outside models through APIs and performs some editing and processing in the browser. Ben Adiva said he and co-founder Hezi Jacob came from design and built the platform using Claude Code without knowing how to read or write code. Ben Adiva described the intended audience as smaller creative teams seeking greater production capacity. “Our big promise is that a small creative team will have the production capacity of a large studio,” he said. He also described automated checks and feedback from beta users as part of the development process.
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